The humble Web Content Management System (WCMS) is used for, well, managing web content.
It’s true that some are used for Intranets, Extranets and a variety of other “nets”, but they are mainly known for what they say they do on the tin. But, rather like one of Aunty Mabels’ cakes holding the door open; and the sock holding the family camera, does the WCMS have other hidden uses?
A client of mine, who has been running the Elcom CMS for some time was excitedly telling me about a new ‘Idea generation and Management’ software they were about to implement. One of the Big 4 (consultants, not caravan parks) had been in and recommended it. That the business needed the system was never in doubt, in fact all business should have an equivalent of the idea box (light bulb motif should now be the twirly ones as they are more environmentally friendly) as the best ideas will come from every corner of the office.
Several lattes later, I had a good understanding of what they wanted to do which went a little like this. I have a brilliant idea, I submit my idea via form on the intranet and three people (the innovation panel!) review my idea and agree its brilliance. It then gets posted onto the Ideas Page of the Intranet. The widget on the homepage of the Intranet posts the idea name and many of my colleagues click on it to be enlightened. On this page, logged in users (or non-logged in if you are brave enough) can comment on my idea; and this is where ideas usually get the flesh they need. There is even a little poll where people can vote “GREAT!”, “NO WAY JOSE!” or “MAYBE LATER”. The idea is automatically removed after a specified period and the innovation panel review all comments and the poll results before determining if the idea should progress to a project.
It’s simple, it’s effective, it’s accessible and it cost 5% of putting in a bespoke solution.
Getting more out of your WCMS. Now that is a good idea.